- ‘2010 Value Added Program’ to set new bar for price, performance and wireless networking technologies support for SMBs
NETGEAR, a worldwide provider of technologically advanced, branded networking and storage products, has recently appointed Fujisoft Technology as ‘value added partner’ in the UAE, as part of its growth and expansion plans within the local SMB sector. In addition, the company has also launched its ‘2010 Value Added Program’, which is part of its aims to set a new bar for price, performance, and wireless networking technologies support for SMBs in the country.
As a result of the partnership, Fujisoft Technology is now offering a unique bundle of Voice-over Internet Protocol (VoIP) solution, which includes NETGEAR’s Prosafe Switches and AVAYA. In addition to delivering cost effective and performance-driven solutions, NETGEAR provides sales, presales support, superior after sales services, technical training products and lifetime warranty. Leveraging its certified and experienced people in networking, security and storage products, Fujisoft will also focus on NETGEAR’s corporate product line by providing presales support to SMB’s in the region.
“The SMB market is the most potential-laden segment in the Middle East as far as technology adoption is concerned, this drives us towards helping the region’s small and medium-sized businesses increase their productivity, efficiency, and security by maximizing the latest innovations in information technology,” said Omar Lutfi Azzawi, SMB Channel Manager, NETGEAR Middle East. “We have been continuously forging strategic partnerships with powerful channel partners to further our reach and boost our presence in the UAE and the rest of the region, and we believe that our recent collaboration with Fujisoft Technology will have significant contribution to our overall growth. We are also confident that the ‘2010 Value Added Program’ will bring significant rewards that will motivate our partners to deliver significant results.”
NETGEAR’s ‘2010 Value Added Program’ will focus on the value added reseller (VAR), who should be able to offer a full hardware solution for small and medium businesses. The program also aims to provide attractive incentives for their partners such as sales and technical support and training, customer site visits, special tender prices, live demonstrations and product demos.
“NETGEAR is known to provide the world’s best wireless networking products for the SMB sector, and we believe that we have the strength and infrastructure to provide a strong support for their products as this is essential in dealing with corporate SMB clients. We have a very impressive line up of clients and our track record with some of the cable/broadband providers, hardware vendors, and software solution providers gives our clients certainty for success and we aim to take NETGEAR to all our clients,” concluded Albert Raj, Director, Fujisoft Technology.
An established IT company specialising in end-to-end IT infrastructure solutions, Fujisoft Technology caters to the structured cabling requirement of corporate offices and commercial towers, and delivers IP telephony, call centre, CCTV security, indoor and outdoor wireless solutions, as well as web portal and .NET applications. Among the company’s high profile clients are Lufthansa, Coca Cola Arabia, Danway, Emirates Environment Group, Gulf Shipchandlers LLC, Halliburton Limited Al Futtaim Properties, Le Meridien, Al Habtoor, Aramex and British University Dubai, among others.
