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• Cooperates with Palestinian company "Jawwal" to help maximise adoption of value added services 

 
Info2cell.com, the leading mobile application service provider in the Middle East, has announced that it has expanded the platform capacity for its highly popular Ring Back Tone service, ‘Rinnelly’, offered in Palestine in cooperation with Palestine’s cellular communications company "Jawwal". The move is in line with Info2cell.com’s strategy to maximise the number of subscribers for the "Rinnelly" service in Palestine, and complements the company’s plans of working together with Jawwal to help them maximise the adoption of value added services.      
           
The "Rinnelly" service allows the subscriber to select a customised tone - such as a song - to replace the existing ringing tone heard by the caller. Custom ring back tones can consist of popular music tones, the latest Top 10, Islamic content, and songs in Arabic, English and other languages, as well as personalised messages.
 
Bashar Dahabra, Founder and CEO of Info2cell.com, said: “We have been witnessing a steady growth in demand for the "Rinnelly" service in Palestine and we have identified a definite potential to significantly increase subscriber adoption of the service. Accordingly, we have enhanced the platform capacity for this service, and now we are well-equipped to maximize the number of subscribers.”
 
 
Ammar Aker, CEO of "Jawwal", said: “Jawwal has always been committed to offering high quality services such as ‘Rinnelly’ to its customers, which has been an important value added service that we are offering in partnership with Info2cell.com. We are pleased to benefit from Info2cell.com’s expertise and infrastructure, as we look to enhance the satisfaction of our subscribers by offering exciting content on their mobile phones.”
 
Info2cell.com’s continuous commitment to offer high quality and innovative content has helped it become a leader in its domain in the highly competitive Middle East and North African markets. The content provider today offers advanced mobile messaging technology to deliver SMS, MMS, WAP, IVR, video, ring-tones, picture messaging, animations and Java games to mobile devices.
 
The "Rinnelly" service is available across the Middle East, with Zain, the leading mobile telecommunications provider in the region, offering the service in Jordan, Bahrain, Kuwait and Sudan. Zain will soon launch its service in KSA and Qatar. In Palestine, the "Rinnelly" service is offered by Jawwal, the first Palestinian cellular communications company. 
 

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